Some of the British brands in Saudi Arabia have been established in the country for more than eighteen years. A great example is Karen Millen.
In the Winter Collections Fashion Show several of the most noticeable UK Brands assembled at The British Embassy residence garden in Riyadh. The British Ambassador, Mr. Simon Collis, give a great speech in both Arabic and English about UK fashion. He mentioned some points about London Fashion Week, specifically that the event, which featured 80 designers and 100 brands, was a testament to the fact that the UK is home to some of the world’s most innovative designers.
During the Winter Show, our guests were able to see the latest collections from Austin Reed, Dune, Karen Millen and the lovely brand of Cath Kidston presented by Apparel Group in Saudi Arabia. These Brands were accompanied with makeup sessions by Sleek Cosmetics, which gave the impression of being personalized by your own makeup style.
Whilst styling models before the show, I was filled with a bright warm feeling about the Winter Collections where guests could see a sparkling emerald selection of dresses by Karen Millen and the smart cut business suits by Austin Reed; elegancy combined with a remarkable British style of perfection.