Fatma Alhashimi established her brand HASHIMI in 2016. Her designs focus on timeless, elegant designs that have a modern touch and bring together the styles of the East and the West.

Founded in 2016, HASHIMI is the Dubai-based women’s label embodying a contemporary approach to traditional silhouettes. Founded by Fatma AlHashimi, the label’s minimalist details and clean lines elevate everyday dressing. The collection embodies AlHashimi’s love for travel and nature, featuring earthy tones and elegant colour palettes.

For Spring/Summer 2022, HASHIMI fuses modern details with traditional silhouettes, evoking a sense of effortless femininity. Inspired by Turkish mosaics, Fatima AlHashimi references these unique patterns through 3D embroidery creating a timeless, bohemian sensibility.

The natural color palette takes inspiration from Turkey, blending soft shades of blush, cream, aqua, moss green, ocean blue and metallic grey. Fabrics sourced from Turkey are soft and luxurious in silk and organza, emphasizing the pared-back aesthetic.

Silhouettes take shape in flowy kaftans, dresses and abayas highlighted by unique details such as a hooded abaya, backless cutout dress. Hand embroidered elements such as braided belts, tassels and raw edges add a bohemian touch while 3D embellishments adorn necklines, sleeves and cuffs to modern effect.

Understated and versatile, HASHIMI’s SS22 Collection transcends seasons with effortless ease.